Up & Go, which launched this month, is web app through which users can book cleanings with worker-owners from EcoMundo, as well as two other New York City-based coops: Brightly Cleaning Cooperative, and Cooperative Cleaning of New York. In form, it’s not unlike Handy–a streamlined, tech-enabled way to schedule and pay for a cleaning. But in principle, it’s vastly different: Up & Go retains the cooperatives’ original pricing, which is negotiated and decided by the worker-owners, the majority of whom are women from disadvantaged backgrounds. (Fast Company covered Up & Go last year, when it was in the development stage and called Coopify.)
The purpose of Up & Go, says Steven Lee, a managing director of Robin Hood, New York’s largest poverty-fighting organization and one of the platform’s supporting agencies, is to bring these cooperative businesses into the 21st century and into competition with the tech companies like Handy and TaskRabbit that are transforming the residential cleaning industry.
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