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Catalyzing worker co-ops & the solidarity economy

Tell Your Cooperative Story

Take some time to consider what IS your story? This sounds rudimentary, but it’s easy to forget the real story behind the numbers. If you are celebrating your co-op’s 25th anniversary, ask yourself, why was your co-op created? What solution did your co-op develop for the community that it serves? How did it help the community? What impact did it have on families? Do some research and think about who within your co-op community will have inspiring stories to share.

Find a main character for your story. Can you tell the story through the eyes of someone in your co-op or your community, who has been impacted in a meaningful way? Using a personal story is an effective way to engage an audience.

Keep it simple. Minimize the use of jargon and technical language.

Read the rest and submit your co-op story at Stories.coop

 

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